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Insight and Wisdom for the Digital Signage Industry

Dave Haynes

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Top Stories by Dave Haynes

I am at a bit of a disadvantage here because (oh, the horror) I don't have an iPhone and I am not all that conversant in Stratacache's software. But, that stated, I am nonetheless thinking that developing an iPhone app for its ActiVia software is a pretty clever move. Yes, if you have a wireless phone and a browser, and your platform is Web-based, you kinda sorta have an app anyway. But from what I know of many browser-based platforms - including one I had a demo on yesterday - they'd all be a pain in the butt to use on a small handset screen. This is a special-purpose app that uses the iPhone UI and allows users to bang around and manage their network and players from pretty much anywhere. Apart from the pure utility of that, I also think it is a clever marketing move. There are fewer and fewer ways in which all the DS software guys can differentiate themselves and... (more)

Is a Smartphone a Digital Signage Player Too?

Spotted this on Engadget, which was picking up on an iSuppli analysis of the build cost of the new Google Nexus One smartphone. iSuppli reports a preliminary estimate of $174.15 for the cost of materials needed to build each handset. The research firm also congratulates Google on keeping a bill of materials comparable to most recent smartphones while having "the most advanced features of any smart phone ever dissected by iSuppli's Teardown Analysis Service." Costliest of all things was the 1GHz Snapdragon ($30.50), followed by the AMOLED display ($23.50) and memory ($20.40) fr... (more)

Sixteen Hundred or So Posts Later

New Media on Ulitzer Something I read reminded me that this blog was coming on four years. According to my old WordPress and my current Joomla admin thingdoodles, I have done 1,600 or so posts to date, or about one a day, including weekends and holidays. I don't really take advertising, except for the odd favor for friends or to drive my own businesses, so the sum total of my ad revenues via Google AdSense has been something like $118. If I do the math right -- big IF -- I think that works out to something like seven cents a post. A post takes me about 20 minutes on average, so... (more)

What Does Adobe's Move on to TVs Mean for Digital Signage?

Adobe is at the National Association of Broadcasters show in Lost Wages this week, and its big announcement was how the company has put the pieces in place to allow it to deliver Flash content and interactivity to residential TV. “Adobe Flash Platform for the Digital Home will dramatically change the way we view content on televisions,” said David Wadhwani, the general manager and VP of the platform business unit at Adobe. “Consumers are looking to access their favorite Flash technology-based videos, applications, services and other rich web content across screens. We are lookin... (more)

What I am up to ...

I have been watching the projection business for a few years now, seeing it evolve and paying close attention to the pros and cons as it relates to what we all do in DS. These things have the ability to bridge the rather yawning gap between mass-produced but smallish flat panels and huge but stinkin' expensive LED displays. With projectors and film, retailers and brands can do very large, shaped displays in all kinds of places, and turn building walls and shopfront windows into digital billboards. Adoption, to date, hasn't been all that high - but that's changing as capabilitie... (more)