Digital Signage Journal
There's a press release making the rounds today about a company called DDN -
who you will have never heard of - announcing plans to roll out with
convenience store giant 7-11.
The deal between the the world's biggest c-store operator and Digital Display
Networks, Inc. would create one of the bigger digital out of home networks,
anywhere, if it gets out to more than 6,200 stores in the United States and
Canada, reaching an estimated 190 million monthly viewers.
The programming will have national and local entertainment news and weather,
and a blend of house, vendor and third party ad spots running on two screens,
with audio, in each store.
Well, that constantly repeating audio loop will make working at a 7-11 just
THAT much more pleasant, won't it... (more)
As stated a few times, Wireless Ronin Technologies is in the unenviable
position of having to lift the veil every three months and show everyone
who's interested how crappy things are going. I am not picking on these guys
in any way, but when the results come out, they are too interesting to
ignore.
It has been a very tough year for the publicly listed company, as it has
probably been f... (more)
Microsoft recently announced it was going to start opening up its own retail
shops to go head to head, sort of, with Apple and its own hip and very
successful retail outlets. Someone has now slipped the guys at Gizmodo a
Powerpoint presentation from the retail design firm engaged to come up with
the look and feel of the shops.
Happily, and mercifully, there's a big nod to digital screens.... (more)
The Canadian Out-of-home Digital Association is ramping its breakfast
series back up next month.
DIGITAL AT RETAIL
Discover the world of digital in a retail environment! Join CODACAN in
association with Capital 'C' as we kick off our 3rd Breakfast Session this
fall, where keynote speaker Matthew Diamond of Capital 'C' will share his
thoughts on digital in the retail world. Speakers will ... (more)
EnQii CEO Ajay Chowdhury is still a relative newcomer to this industry, but
a very smart cookie, having worked with him for a few months before being
lured away, or (maybe) astray. He's written some good think pieces here and
there, and has another one up now on Digital Signage Today that suggests
the industry is starting to mature.
I agree, though we have many miles to go and there are s... (more)